Nike's Direct Push Includes A Pivot Away From Social Media Apps
Nike pivots but supports a suspended Sha'Carri while SKIMS an Telfar will be going to the Olympics as outfitters and Louis Vuitton's presentation won the menswear shows
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Nike throughout 2020 has ramped up SNKRS video and live events, including recent appearances by Tinashe as well as Ambush designer Yoon Ahn and actress Karrueche. Clearly, it’s a marketing effort to reinforce the push to direct but it’s also a pivot away from prominent soc…
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